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1954-1999 45 Years of Advertising Marlboro Country - a book by Crawford, F.

1954-1999 45 Years of Advertising Marlboro Country

1954-1999 45 Years of Advertising Marlboro Country( )
Author: Crawford, F.
ISBN:978-1-4927-5480-0
Publication Date:Sep 2013
Publisher:CreateSpace Independent Publishing Platform
Book Format:Paperback
List Price:USD $39.95
Book Description:

The reference book for advertising copy writers & art directors, brand managers & marketing executives ... a tour through time ... examining the courageous application of brilliant marketing ideas which built the greatest single product brand in all of modern commerce. Compiled from the actual published magazine advertisements spanning the entire period from 1954 through 1999.45 Years of Advertising Marlboro Country.

Book Details
Pages:96
Physical Dimensions (W X L X H):8.5 x 11 x 0.23 Inches
Book Weight:0.68 Pounds

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