Beyond the Idea
How to Execute Innovation in Any Organization
|Publication Date:||Sep 2013|
| Publisher:||St. Martin's Press|
| Book Format:||Ebook|
|List Price:||Contact Supplier contact
| Book Description: |
The New York Times bestselling authors of Reverse Innovation and How Stella Saved the Farm distill more than a decade of exclusive research into one short, powerful, action-oriented book.
Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the...