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Building Strategy from the Middle

Building Strategy from the Middle( )
Author: Floyd, Steven W.
Wooldridge, Bill
Series title:Foundations for Organizational Science Ser.
ISBN:978-1-322-41326-6
Publication Date:Jan 2000
Publisher:SAGE Publications, Incorporated
Book Format:Ebook
List Price:USD $138.00
Book Description:

This ground-breaking book reframes the perspective taken in most strategy research in two key ways: by describing organizational renewal from a middle-level perspective and by reconceptualizing the theoretical basis for strategy process research. Part I reviews the existing literature in the strategy process, including recent literature on strategic renewal. Part II builds the theoretical basis for a middle level perspective, focusing on knowledge development, social network...
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Book Details
Pages:215



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