Business Models and Modelling |
|
| Editor:
| Baden-Fuller, Charles
Mangematin, Vincent |
| Series title: | Advances in Strategic Management Ser. |
| ISBN: | 978-1-78560-463-8 |
| Publication Date: | Nov 2015 |
| Publisher: | Emerald Publishing Limited
|
| Book Format: | Hardback |
| List Price: | USD $224.99 |
Book Description:
|
In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension of business models. The second part deals with business models and change.
In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension of business models. The second part deals with business models and change.