Campaign '72 The Managers Speak |
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| Editor:
| May, Ernest R.
Fraser, Janet |
| ISBN: | 978-0-674-36679-4 |
| Publication Date: | Oct 2013 |
| Publisher: | Harvard University Press
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| Book Format: | Ebook |
| List Price: | USD $65.00 |
Book Description:
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In January 1973, for the first time in American history, principal participants in a major election met to discuss the science and the art of campaign strategy: the planning, calculation, contrivance, miscalculation, and mischance that determine what the electorate sees. The transcript of the conference--oral history at its best--has been carefully edited and makes absorbing reading. Included are brief sketches of the participants, a chronology of major events of the campaign, tables...
More DescriptionIn January 1973, for the first time in American history, principal participants in a major election met to discuss the science and the art of campaign strategy: the planning, calculation, contrivance, miscalculation, and mischance that determine what the electorate sees. The transcript of the conference--oral history at its best--has been carefully edited and makes absorbing reading. Included are brief sketches of the participants, a chronology of major events of the campaign, tables of campaign statistics, and a full index.