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Campaign '72

The Managers Speak

Campaign '72( )
Editor: May, Ernest R.
Fraser, Janet
Publication Date:Oct 2013
Publisher:Harvard University Press
Book Format:Ebook
List Price:USD $65.00
Book Description:

In January 1973, for the first time in American history, principal participants in a major election met to discuss the science and the art of campaign strategy: the planning, calculation, contrivance, miscalculation, and mischance that determine what the electorate sees. The transcript of the conference--oral history at its best--has been carefully edited and makes absorbing reading. Included are brief sketches of the participants, a chronology of major events of the campaign, tables...
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