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Campaigns and Elections American Style - a book by Thurber, James A.

Campaigns and Elections American Style

Campaigns and Elections American Style( )
Author: Thurber, James A.
Nelson, Candice J.
Series title:Transforming American Politics Ser.
ISBN:978-0-8133-4836-0
Publication Date:Jul 2013
Publisher:Westview Press
Book Format:Ebook
List Price:USD $25.99
Book Description:

With new and revised essays throughout, Campaigns and Elections American Style provides a real education in practical campaign politics. In the fourth edition, academics and campaign professionals explain how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing...
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