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Champion of the Lark - a book by Ebert, Robert R.

Champion of the Lark

Harold Churchill and the Presidency of Studebaker-Packard, 1956-1961

Champion of the Lark( )
Author: Ebert, Robert R.
Publication Date:Aug 2013
Publisher:McFarland & Company, Incorporated Publishers
Book Format:Paperback
List Price:USD $39.95
Book Description:

A career engineer at Studebaker, Harold E. Churchill became president of the recently merged Studebaker-Packard Corporation in 1956, at a time when finances were shaky and an aging product line was losing ground to the Big Three. This thorough examination of Churchill's leadership of Studebaker-Packard draws upon Board of Directors minutes, internal documents, oral histories and media reports in constructing a detailed account of these crucial years.

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