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Data Driven Marketing for Dummies

Data Driven Marketing for Dummies( )
Author: Semmelroth, David
ISBN:978-1-118-61584-3
Publication Date:Oct 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:For Dummies
Book Format:Paperback
List Price:USD $26.99
Book Description:

Embrace data and use it to sell and market your products

Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products.

Book Details
Pages:320
Detailed Subjects: Business & Economics / Marketing / General
Physical Dimensions (W X L X H):7.133 x 9.013 x 0.893 Inches
Book Weight:0.95 Pounds



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