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Developing B2B Social Communities - a book by Brooks, Margaret

Developing B2B Social Communities

Keys to Growth, Innovation, and Customer Loyalty

Developing B2B Social Communities( )
Author: Brooks, Margaret
Creek, Sam
Lovett, J. J.
ISBN:978-1-4302-4713-5
Publication Date:Sep 2013
Publisher:Apress L. P.
Book Format:Paperback
List Price:USD $29.99
Book Description:

Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today's changing economy and shows you how to design and execute your company's strategy successfully.

Seminars, publications, market research, and customer care centers remain important tools in every B2B firm's toolbox for understanding,...
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Book Details
Pages:204
Detailed Subjects: Business & Economics / E-Commerce / General
Computers / Web / Social Networking
Computers / Social Aspects / General
Physical Dimensions (W X L X H):6 x 9 Inches
Book Weight:0.678 Pounds

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