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Digilogue - a book by Sorman-Nilsson, Anders

Digilogue

How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer

Digilogue( )
Author: Sorman-Nilsson, Anders
ISBN:978-1-118-64138-5
Publication Date:Oct 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:Wiley
Book Format:Paperback
List Price:USD $38.00
Book Description:

How to leverage the enduring human need for analogue experiences to attract and retain more customers in a digital world. <br /> <br /> Anything that can be digitised will be digitised.

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