The Digital Glocalization of Entertainment New Paradigms in the 21st Century Global Mediascape |
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| Author:
| Sigismondi, Paolo |
| Series title: | The Economics of Information, Communication, and Entertainment Ser. |
| ISBN: | 978-1-4614-0908-3 |
| Publication Date: | Aug 2011 |
| Publisher: | Springer
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| Book Format: | Ebook |
| List Price: | USD $139.00 |
Book Description:
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Bridging the gap between media theory and industry practice in a rapidly evolving global sector, this book builds on scholarship in the field and, enriched by case studies and insights from business practice, analyzes the impact of new formats and technology.
Bridging the gap between media theory and industry practice in a rapidly evolving global sector, this book builds on scholarship in the field and, enriched by case studies and insights from business practice, analyzes the impact of new formats and technology.