|Publication Date:||Oct 2013|
| Publisher:||Pearson Education|
| Book Format:||Paperback|
|List Price:||USD $204.40|
| Book Description: |
Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce--technology change, business development, and social issues--to provide a coherent conceptual framework for understanding the field.