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Finding Brand - a book by Oehmen, Tisha R.

Finding Brand

The Brand Book Tutorial

Finding Brand( )
Author: Oehmen, Tisha R.
ISBN:978-0-615-87602-3
Publication Date:Aug 2013
Publisher:Paradux Media Group
Book Format:Paperback
List Price:USD $12.49
Book Description:

Brands are defenseless. We wipe our feet on them, we throw them in the trash, and we don't have the patience to let them grow to be all they can be. That leads to us cheating on them and setting our businesses up for failure. Successful businesses know that brands need protection, love, and understanding. For smart businesses that want to succeed, it's about Finding Brand.The brand book is the quintessential guidebook that will help a business create alignment to reach its...
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Book Details
Pages:174
Physical Dimensions (W X L X H):6 x 9 x 0.4 Inches
Book Weight:0.71 Pounds

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