Five Conversations on Graphic Design and Creative Writing |
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Designed by:
| Frana, Maura Mignogna, Leigh Seibert, Liz |
Author:
| Frana, Maura Mignogna, Leigh Seibert, Liz |
Cover Design by:
| Bellantoni, Jeff |
ISBN: | 978-0-9890672-0-1 |
Publication Date: | Mar 2013 |
Publisher: | Pratt Institute
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Book Format: | Paperback |
List Price: | USD $0.00 |
Book Description:
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The book you hold in your hands, Five Conversations on Graphic Design and Creative Writing,1 evolved over several semesters in the Communications Design MFA program at Pratt Institute. We were inspired by our discussions both in class
and among ourselves about the expanding role of graphic designers, and how we would like to see design education change in response to that evolution. We subscribe to the belief that today’s designers have to be excellent formal and critical...
More DescriptionThe book you hold in your hands, Five Conversations on Graphic Design and Creative Writing,1 evolved over several semesters in the Communications Design MFA program at Pratt Institute. We were inspired by our discussions both in class
and among ourselves about the expanding role of graphic designers, and how we would like to see design education change in response to that evolution. We subscribe to the belief that today’s designers have to be excellent formal and critical thinkers. We’ve been taught to bring personal experience and interdisciplinary perspectives into our work in order to connect our design practices to the world
at large. It’s not enough to be programmers or software geniuses—more and more, designers are valued for their ability to transcend technological concerns in order to create meaningful experiences. The way to do that is through tools that have always been central to design practice—visual and verbal language.
At first, the fact that we were practicing creative writing in a graphic design program seemed pretty unorthodox. But we began to realize over the course of the semester that creative writing at its heart is about exploring the limits and potentials of language. That realization made the connections with design more obvious. We ultimately felt that those connections, and the kinds of discussions that came up in class about the nature of language and its relationship to design, warranted deeper inquiry. What follows are five conversations that took place between the three of us and our eight classmates through a blog, email exchanges, and in-person interviews over the summer of 2012.
Each conversation began with a question:
1. Why a book on graphic design and creative writing?
2. How do words and language influence design work?
3. How can creative writing inform design methodology?
4. What is the role of authorship in design?
5. What is the value of self-expression in design?