Get Social A Practical Guide to Using Social Media for Business |
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Author:
| Blakesley, Ben |
ISBN: | 978-1-4903-6889-4 |
Publication Date: | Oct 2013 |
Publisher: | CreateSpace Independent Publishing Platform
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Book Format: | Paperback |
List Price: | USD $9.99 |
Book Description:
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This book will not tell you how to set up a Facebook page. It won't tell you how to format your Twitter cover image or offer advice on which blogging platform to choose. Writing a book on the technical specifics of social media is about as helpful as yesterday's weather forecast-the information is out of date really quickly! And really, it's not about the tools anyway-it's about the concepts.What this book will help you do is Get Social. And I mean "get social" in two different ways....
More DescriptionThis book will not tell you how to set up a Facebook page. It won't tell you how to format your Twitter cover image or offer advice on which blogging platform to choose. Writing a book on the technical specifics of social media is about as helpful as yesterday's weather forecast-the information is out of date really quickly! And really, it's not about the tools anyway-it's about the concepts.What this book will help you do is Get Social. And I mean "get social" in two different ways. First, to understand social. To have it be an extension of the way you think, work, and interact every day. To understand why a whole generation of consumers shares and interacts the way they do online. Second, to be social. That is, to actually implement a plan to make your business or organization have a social media presence that delivers on your goals and represents your brand well while creating relationships that turn people into customers for life.