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Innovative Planning for Electronic Commerce and En... - a book by Hsu, Cheng

Innovative Planning for Electronic Commerce and Enterprises

A Reference Model

Innovative Planning for Electronic Commerce and Enterprises( )
Author: Hsu, Cheng
Pant, Somendra
Publication Date:Mar 2013
Book Format:Paperback
List Price:USD $169.00
Book Description:

Hsu and Pant in Innovative Planning for Electronic Commerce and Enterprises: A Reference Model have proposed a management planning model for developing strategic goals for e-commerce enterprises. The authors feel they may be provocative sometimes; however, the field is so new that there is no working model for an e-commerce enterprise with a proven success record. In this book, Hsu and Pant develop a framework for a working model. This framework has three parts: (1) The first part is...
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Book Details
Detailed Subjects: Business & Economics / E-Commerce / General
Business & Economics / E-Commerce / Internet Marketing
Physical Dimensions (W X L X H):6.045 x 9.165 x 0.164 Inches
Book Weight:0.678 Pounds

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