Making Trade Missions Work A Best Practice Guide to International Business and Commercial Diplomacy |
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Author:
| Ruël, Huub |
ISBN: | 978-1-78635-471-6 |
Publication Date: | Dec 2018 |
Publisher: | Emerald Publishing Limited
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Book Format: | Digital download |
List Price: | USD $87.99 |
Book Description:
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This book provides a unique perspective on and approach to trade missions and how to make them more successful. By combining research and practice-based insights from international business and international relations it proposes an approach to trade missions focusing on preparation, visiting and the follow-up stage.
This book provides a unique perspective on and approach to trade missions and how to make them more successful. By combining research and practice-based insights from international business and international relations it proposes an approach to trade missions focusing on preparation, visiting and the follow-up stage.