Search Type
  • All
  • Subject
  • Title
  • Author
  • Publisher
  • Series Title
Search Title


The Management Idea Factory - a book by Heusinkveld, Stefan

The Management Idea Factory

Innovation and Commodification in Management Consulting

The Management Idea Factory( )
Author: Heusinkveld, Stefan
Publication Date:Oct 2013
Book Format:Hardback
List Price:USD $145.00
Book Description:

Although there has traditionally been considerable field-level attention on how consultants market their ideas and practices, there is still a lack of research that discusses the earlier intra-organizational phases in the development process. While the present literature provides important insights that enhance our understanding of consulting, the consultancy industry, and the way that consultants present their ideas and services on the market for management solutions, we know...
More Description

Book Details
Detailed Subjects: Business & Economics / Consulting
Business & Economics / Management
Physical Dimensions (W X L X H):6 x 9 Inches
Book Weight:0.8 Pounds

Book Seller





Loading Stock Details...

Bowker Bookwire™ App

Bookwire is a mobile app for your iPhone that gives you the ability to scan a barcode or enter ISBN, access book records and add titles to wish lists. Android app on Google Play

Featured Books

The Wonder
Donoghue, Emma
Electronic book text:
Coffin Road
May, Peter
Here I Am
Foer, Jonathan Safran

Rate this title:

Select your rating below then click 'submit'.

I do not wish to rate this title.