Managerial Economics and Strategy
||Perloff, Jeffrey M.|
Brander, James A.
|Publication Date:||Aug 2013|
| Publisher:||Pearson Education|
| Book Format:||Hardback|
|List Price:||USD $280.60|
| Book Description: |
Intended primarily for Managerial Economics courses, this text also provides practical content to current and aspiring industry professionals.
Economics is a powerful tool that can help managers to manage effectively. In Managerial Economics Jeffrey Perloff and James Brander use real-world issues and examples from actual markets to show future managers how economic principles can be used in...