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Managing Innovation - a book by Tidd, Joe

Managing Innovation

Integrating Technological, Market and Organizational Change

Managing Innovation( )
Author: Tidd, Joe
Bessant, John
Publication Date:Jul 2013
Publisher:John Wiley & Sons, Incorporated
Book Format:Paperback
List Price:USD $77.50USD $99.95
Book Description:

Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors.

Book Details
Detailed Subjects: Business & Economics / Organizational Development
Technology & Engineering / General
Physical Dimensions (W X L X H):7.371 x 9.672 x 1.053 Inches
Book Weight:0.002 Pounds

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