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Media Analysis Techniques - a book by Berger, Arthur Asa

Media Analysis Techniques

Media Analysis Techniques( )
Author: Berger, Arthur Asa
ISBN:978-1-4522-6135-5
Publication Date:Oct 2013
Publisher:SAGE Publications, Incorporated
Book Format:Paperback
List Price:USD $81.00
Book Description:

In Media Analysis Techniques, the author offers clear, concise explanations of the four basic perspectives - Marxist, psychoanalytic, semiological and sociological - that can be usefully applied to the critical analysis of texts. Each approach is presented with enough detail to allow students to conduct their own analyses of various popular media and other texts.

Book Details
Pages:264
Detailed Subjects: Social Science / Media Studies
Physical Dimensions (W X L X H):7.375 x 9.125 x 0.5 Inches
Author Biography
Berger, Arthur Asa (Author)
Arthur Asa Berger is professor of broadcast and electronic communication arts at San Francisco State University.

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