Multinationals and Cross-Cultural Management
The Transfer of Knowledge Within Multinational Corporations
|Publication Date:||Sep 2013|
| Book Format:||Paperback|
|List Price:||USD $54.95|
| Book Description: |
Globalisation makes our world appear smaller: it is easier to connect, communicate and do business with people all over the world. But cultural differences remain and challenge globalized knowledge communication and transfer. This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations.
Based on detailed...