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Road to Relevance - a book by Coerver, Harrison

Road to Relevance

5 Strategies for Competitive Associations

Road to Relevance( )
Author: Coerver, Harrison
Byers, Mary M.
Series title:ASAE/Jossey-Bass Ser.
ISBN:978-0-88034-356-5
Publication Date:Jul 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:Jossey-Bass
Book Format:Hardback
List Price:USD $29.95
Book Description:

Help move your organization to greater discipline, focus, and value

Association leaders must be disciplined strategists, focusing the organizations they serve on value they can deliver and structuring accordingly to compete in the "new normal." Road to Relevance is the follow-up and complementary companion to the bestselling Race for Relevance: 5 Radical Changes for Associations, which identified six challenges that forever changed the association environment...
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Book Details
Pages:165
Detailed Subjects: Business & Economics / Personal Success
Social Science / General
Physical Dimensions (W X L X H):6.24 x 9.212 x 0.694 Inches
Book Weight:0.97 Pounds

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