Strategic Business Diagnostic Tools - Theory and Practice
|Publication Date:||Jul 2013|
| Publisher:||CreateSpace Independent Publishing Platform|
| Book Format:||Paperback|
|List Price:||USD $19.95|
| Book Description: |
SWOT, PESTLE & PRIMO-F analysis are amongst the most commonly misused tools in business. This book sets out the myths and practical applications of these and other diagnostic approaches is a robust but practical way.