Strategic Digital Marketing
How to Apply an Integrated Marketing and Roi Framework for Your Business
|Publication Date:||Oct 2013|
| Publisher:||McGraw-Hill Companies, The|
| Book Format:||Hardback|
|List Price:||USD $32.00|
| Book Description: |
THE ULTIMATE CRASH COURSE IN DIGITAL MARKETING
The digital age is here--and it's developing rapidly. Regardless of your industry, sector, or geography, you need to understand the power of digital strategies to market your brand, reach your audience, and broaden your framework for success. This comprehensive, all-in-one guide combines the collective insights of top digital marketers, consultants, and academics--each one an expert in his or her field.
With the proven...