Strategic Management in Tourism |
|
| Editor:
| Moutinho, Luiz |
| Contribution by:
| Bigné, Enrique
Buhalis, Dimitrios
Dwyer, Larry
Hjalager, Anne-Mette
Kokkranikal, Jithendran
López, D. Parra
Southern, Geoff
Wilson, James
Witt, Stephen |
| Series title: | Tourism Studies |
| ISBN: | 978-1-84593-588-7 |
| Publication Date: | May 2011 |
| Publisher: | CABI
|
| Book Format: | Paperback |
| List Price: | USD $79.95 |
Book Description:
|
Fully updated with new chapters linking strategic thinking and action in the management of tourism, this textbook provides an analytical evaluation of the most important global trends in tourism and analysis of the impact of crucial environmental issues and their implications and the major factors affecting international tourism management.
Fully updated with new chapters linking strategic thinking and action in the management of tourism, this textbook provides an analytical evaluation of the most important global trends in tourism and analysis of the impact of crucial environmental issues and their implications and the major factors affecting international tourism management.