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Subsidiary Internationalization and Cross-Border S... - a book by Lohr, Nicolas

Subsidiary Internationalization and Cross-Border Subsidiary Mandates

A Select and Temporary Mnc Phenomenon

Subsidiary Internationalization and Cross-Border Subsidiary Mandates( )
Author: Lohr, Nicolas
Publication Date:Jul 2013
Publisher:Westdeutscher Verlag GmbH
Book Format:Paperback
List Price:USD $99.00
Book Description:

This book investigates how foreign subsidiaries of multinational corporations expand their presence and functional scope into foreign territories. It thereby focuses on how cross-border subsidiary mandates are obtained and how they develop over time. Multiple case-studies based on in-depth interviews with HQ and subsidiary management suggest that subsidiary internationalization represents a select MNC phenomenon and that associated foreign market mandates are only of temporary nature....
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Book Details
Detailed Subjects: Business & Economics / International / General
Physical Dimensions (W X L X H):5.772 x 8.19 Inches
Book Weight:0.917 Pounds

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