The Gen y Business Guide
How They Buy, Why They'll Try, What Makes 'Em Tick!
|Publication Date:||Sep 2013|
| Publisher:||KP Wanasek LLC|
| Book Format:||Paperback|
|List Price:||USD $19.95|
| Book Description: |
Generation Y -- also known as the Millennial Generation and (in part) the Me Generation -- has emerged from their high schools and colleges (sometimes even from their parents' basements). They have been recognized as an economic and talent tidal wave that can no longer be ignored.
Today's hyper-connected and highly competitive world requires people and businesses to adapt or die; stay relevant, or be ignored with a degree of flexibility and prowess that the Millennial Generation... More Description