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The Myths of Creativity - a book by Burkus, David

The Myths of Creativity

The Truth about How Innovative Companies and People Generate Great Ideas

The Myths of Creativity( )
Author: Burkus, David
ISBN:978-1-118-61114-2
Publication Date:Oct 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:Jossey-Bass
Book Format:Hardback
List Price:USD $25.95
Book Description:

How to get past the most common myths about creativity to design truly innovative strategies

We tend to think of creativity in terms reminiscent of the ancient muses: divinely-inspired, unpredictable, and bestowed upon a lucky few.

Book Details
Pages:224
Detailed Subjects: Self-Help / Creativity
Business & Economics / General
Business & Economics / Personal Success
Technology & Engineering / General
Physical Dimensions (W X L X H):6.291 x 9.212 x 0.792 Inches
Book Weight:0.9 Pounds

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