The Political Economy of Television Sports Rights Between Culture and Commerce |
|
| Author:
| Iosifidis, Petros
Smith, Paul
Evens, Tom |
| Series title: | Palgrave Global Media Policy and Business Ser. |
| ISBN: | 978-1-137-27564-6 |
| Publication Date: | Oct 2013 |
| Publisher: | Palgrave Macmillan Limited
|
| Imprint: | Palgrave Macmillan |
| Book Format: | Hardback |
| List Price: | USD $54.99 |
Book Description:
|
Sport on television is big business, but it is about more than just commerce. Using a range of national case studies from Europe and beyond, this book analyses the political, economic, social and regulatory issues raised in relation to the buying and selling of television sports rights.
Sport on television is big business, but it is about more than just commerce. Using a range of national case studies from Europe and beyond, this book analyses the political, economic, social and regulatory issues raised in relation to the buying and selling of television sports rights.