Search Type
  • All
  • Subject
  • Title
  • Author
  • Publisher
  • Series Title
Search Title


The Practical Pocket Guide to Account Planning - a book by Kocek, Chris

The Practical Pocket Guide to Account Planning

The Practical Pocket Guide to Account Planning( )
Author: Kocek, Chris
Cover Design by: Pollock, Rebecca
Illustrator: Zagorski, Lin
Designed by: Zagorski, Lin
Series title:The Practical Pocket Guide to Account Planning Ser.
Publication Date:Sep 2013
Publisher:Yellow Bird Press
Book Format:Ebook
List Price:USD $9.99
Book Description:

The Practical Pocket Guide to Account Planning provides a straightforward, no nonsense approach to understanding what Account Planners do on a daily basis and how they do it. Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce great work that is insightful, engaging, and culturally infectious. In this engaging 2-hour...
More Description

Book Details
Detailed Subjects: Business & Economics / General

Book Seller





Loading Stock Details...

Bowker Bookwire™ App

Bookwire is a mobile app for your iPhone that gives you the ability to scan a barcode or enter ISBN, access book records and add titles to wish lists. Android app on Google Play

Featured Books

Behind Closed Doors
Paris, B. A.
Hardback: $25.99
When the Music's Over
Robinson, Peter
Hardback: $25.99
Surrender, New York
Carr, Caleb
Hardback: $30.00

Rate this title:

Select your rating below then click 'submit'.

I do not wish to rate this title.