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The Social Employee - a book by Burgess, Cheryl

The Social Employee

How Great Companies Make Social Media Work

The Social Employee( )
Author: Burgess, Cheryl
Burgess, Mark
Publication Date:Aug 2013
Publisher:McGraw-Hill Companies, The
Book Format:Paperback
List Price:USD $22.00
Book Description:

Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE

Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom

"Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere." -- JEZ FRAMPTON,...
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Book Details
Detailed Subjects: Computers / Web / Social Networking
Physical Dimensions (W X L X H):8.221 x 8.818 x 0.593 Inches
Book Weight:0.88 Pounds

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