Vicarious Consumers Trans-National Meetings Between the West and East in the Mediterranean World (1730-1808) |
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| Author:
| Pérez-García, Manuel |
| Series title: | Modern Economic and Social History Ser. |
| ISBN: | 978-1-4724-0728-3 |
| Publication Date: | Oct 2013 |
| Publisher: | Ashgate Publishing Company
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| Book Format: | Ebook |
| List Price: | USD $134.95 |
Book Description:
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The birth of a mass consumer society in Western Europe has been a subject of much scholarly debate in recent years. In order to further understanding of the issue, this book adopts an analytical approach, paying special attention to the socio-cultural and economic transfers which occur when different commodities are introduced to territories with diverse values and identities. In particular, it examines the role of merchants and their important influence on consumer decisions,...
More DescriptionThe birth of a mass consumer society in Western Europe has been a subject of much scholarly debate in recent years. In order to further understanding of the issue, this book adopts an analytical approach, paying special attention to the socio-cultural and economic transfers which occur when different commodities are introduced to territories with diverse values and identities. In particular, it examines the role of merchants and their important influence on consumer decisions, alongside a systematic analysis of probate inventories from southern Spain, to reveal shifts in the patterns of consumption of new goods in urban and rural families, underlining a growing interest in new, exotic and foreign goods.