Visual Consumption |
|
| Author:
| Schroeder, Jonathan |
| Series title: | Routledge Interpretive Marketing Research Ser. |
| ISBN: | 978-0-415-24424-4 |
| Publication Date: | Feb 2002 |
| Publisher: | Routledge
|
| Book Format: | Hardback |
| List Price: | USD $225.00 |
Book Description:
|
Incorporating case studies from the US, Europe and the UK, this book provides an unparalleled guide to the visual consumption processes necessary for understanding and succeeding in today's market.
Incorporating case studies from the US, Europe and the UK, this book provides an unparalleled guide to the visual consumption processes necessary for understanding and succeeding in today's market.