Books By Stone, Merlin

1.

Key Account Management in Financial Services

Tools and Techniques for Building Strong...

Author:: Cheverton, Peter
Foss, Bryan
Hughes, Tim
Stone, Merlin

ISBN:: 978-0-7494-4187-6

Book Format:: Hardback

List Price:: AUD $184.00

Publisher:: Kogan Page, Limited

Publication Date:: Nov 2004

2.

Scenarios in Marketing

From Vision to Decision

Author:: Ringland, Gill
Young, Laurie

ISBN:: 978-0-470-03272-5

Book Format:: Hardback

List Price:: AUD $66.95

Publisher:: John Wiley & Sons, Limited

Publication Date:: Sep 2006

3.

Customer Management Scorecard: Managing Crm for Pr... - a book by Woodcock, Neil

Customer Management Scorecard: Managing Crm for Profit

Author:: Woodcock, Neil
Stone, Merlin
Foss, Bryan

ISBN:: 978-1-280-43536-2

Book Format:: Ebook

List Price:: USD $78.00

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2005

4.

Definitive Guide to Direct and Interactive Marketi... - a book by Stone, Merlin

Definitive Guide to Direct and Interactive Marketing

How to Select, Reach and Retain the Right Customers

Author:: Stone, Merlin
Bond, Alison
Blake, Elizabeth

ISBN:: 978-0-273-67520-4

Book Format:: Paperback

List Price:: Contact Supplier contact

Publisher:: Pearson Education, Limited

Publication Date:: Oct 2003

5.

Relationship Marketing

Author:: Stone, Merlin
Woodcock, Neil

ISBN:: 978-0-7494-1755-0

Book Format:: Paperback

List Price:: USD $27.95

Publisher:: Kogan Page, Limited

Publication Date:: Sep 1998

6.

How to Market Computers and Information Technology

Author:: Stone, Merlin
MacArthur, Hamish
Macarthur, Hamish E.

ISBN:: 978-0-333-60814-2

Book Format:: Paperback

List Price:: AUD $101.95

Publisher:: Palgrave Macmillan Limited

Publication Date:: Aug 1994

7.

Successful Customer Relationship Marketing

New Thinking, New Strategies, New Tools for...

Author:: Foss, Bryan
Stone, Merlin

ISBN:: 978-0-585-44378-2

Book Format:: Ebook

List Price:: USD $56.00

Publisher:: Ebsco Publishing

Publication Date:: Jan 2001

8.

Consumer Insight: How to Use Data and Market Resea... - a book by Stone, Merlin

Consumer Insight: How to Use Data and Market Research to Get Closer

Author:: Stone, Merlin
Bond, Alison
Foss, Bryan

ISBN:: 978-1-280-22243-6

Book Format:: Ebook

List Price:: USD $119.94

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2004

9.

Marketing Revolution

The Radical New Approach to Transforming the...

Author:: Tapp, Alan
Marsella, Anthony
Stone, Merlin
Gamble, Paul

ISBN:: 978-0-7494-4980-3

Book Format:: Paperback

List Price:: USD $29.95

Publisher:: Kogan Page, Limited

Publication Date:: Jul 2007

10.

Database Marketing Strategy and Implementation

Author:: Shaw, Robert
Stone, Merlin

ISBN:: 978-0-471-62345-8

Book Format:: Hardback

List Price:: USD $75.00

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Jan 1990

11.

How to Market Computers and Information Technology

Author:: Macarthur, Hamish E.
Stone, Merlin

ISBN:: 978-0-333-67078-1

Book Format:: Other audio format

List Price:: Contact Supplier contact

Publisher:: Palgrave Macmillan Limited

Publication Date:

12.

Up Close and Personal?

Customer Relationship Marketing @ Work

Author:: Gamble, Paul R.
Stone, Merlin
Woodcock, Neil

ISBN:: 978-0-7494-3087-0

Book Format:: Hardback

List Price:: USD $39.95

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2000

13.

Business Intelligence and e-Marketing Workshop, IB... - a book by Abbott, Julie

Business Intelligence and e-Marketing Workshop, IBM Warwick, 2001 (Part 2). Qualitative Market Research, Volume 6, Issue 1

Author:: Abbott, Julie

ISBN:: 978-1-280-51188-2

Book Format:: Ebook

List Price:: USD $240.35

Publisher:: Emerald Publishing Limited

Publication Date:: Jan 2003

14.

Up Close and Personal?

Customer Relationship Marketing @ Work

Author:: Gamble, Paul R.
Foss, Bryan
Stone, Merlin
Woodcock, Neil

ISBN:: 978-0-7494-3831-9

Book Format:: Hardback

List Price:: AUD $77.00

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2002

15.

Business Solutions on Demand

Transform the Business to Deliver Real Customer Value

Author:: Cerasale, Mark
Stone, Merlin
Cerasale, Mark Vincent

ISBN:: 978-0-7494-4172-2

Book Format:: Hardback

List Price:: AUD $79.00

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2004

16.

Ancient Mirrors of Womanhood

A Treasury of Goddess and Heroine Lore from...

Author:: Stone, Merlin

ISBN:: 978-0-8070-6718-5

Book Format:: Hardback

List Price:: USD $22.50

Publisher:: Beacon Press

Publication Date:: Aug 1984

17.

Marketing and Economics

Author:: Stone, Merlin

ISBN:: 978-1-349-16426-4

Book Format:: Ebook

List Price:: USD $209.00

Publisher:: Palgrave Macmillan

Publication Date:: Nov 1980

18.

Key Account Management in Financial Services

Tools and Techniques for Building Strong...

Author:: Cheverton, Peter
Hughes, Tim
Foss, Bryan
Stone, Merlin

ISBN:: 978-0-7494-5069-4

Book Format:: Paperback

List Price:: USD $60.00

Publisher:: Kogan Page, Limited

Publication Date:: Jan 2008

19.

When God Was a Woman

Author:: Stone, Merlin

ISBN:: 978-0-8037-9474-0

Book Format:: Hardback

List Price:: Contact Supplier contact

Publisher:: Random House Publishing Group

Publication Date:: Jan 1976

20.

Scenarios in Marketing

Author:: Ringland, Gill
Young, Laurie
Curry, Andrew
Young, David
Westall, Tim
Stone, Merlin
Haigh, David
Clark, Graham
Scultz, Don
Hollingworth, Crawford

ISBN:: 978-1-280-83866-8

Book Format:: Ebook

List Price:: USD $45.00

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Jan 2007

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1.		Key Account Management in Financial Services Tools and Techniques for Building Strong... Author: Cheverton, Peter Foss, Bryan Hughes, Tim Stone, Merlin ISBN: 978-0-7494-4187-6 Book Format: Hardback List Price: AUD $184.00 Publisher: Kogan Page, Limited Publication Date: Nov 2004 Quantity Note

2.		Scenarios in Marketing From Vision to Decision Author: Ringland, Gill Young, Laurie ISBN: 978-0-470-03272-5 Book Format: Hardback List Price: AUD $66.95 Publisher: John Wiley & Sons, Limited Publication Date: Sep 2006 Quantity Note

3.		Customer Management Scorecard: Managing Crm for Profit Author: Woodcock, Neil Stone, Merlin Foss, Bryan ISBN: 978-1-280-43536-2 Book Format: Ebook List Price: USD $78.00 Publisher: Kogan Page, Limited Publication Date: Jan 2005 Quantity Note

4.		Definitive Guide to Direct and Interactive Marketing How to Select, Reach and Retain the Right Customers Author: Stone, Merlin Bond, Alison Blake, Elizabeth ISBN: 978-0-273-67520-4 Book Format: Paperback List Price: Contact Supplier contact Publisher: Pearson Education, Limited Publication Date: Oct 2003 Quantity Note

5.		Relationship Marketing Author: Stone, Merlin Woodcock, Neil ISBN: 978-0-7494-1755-0 Book Format: Paperback List Price: USD $27.95 Publisher: Kogan Page, Limited Publication Date: Sep 1998 Quantity Note

6.		How to Market Computers and Information Technology Author: Stone, Merlin MacArthur, Hamish Macarthur, Hamish E. ISBN: 978-0-333-60814-2 Book Format: Paperback List Price: AUD $101.95 Publisher: Palgrave Macmillan Limited Publication Date: Aug 1994 Quantity Note

7.		Successful Customer Relationship Marketing New Thinking, New Strategies, New Tools for... Author: Foss, Bryan Stone, Merlin ISBN: 978-0-585-44378-2 Book Format: Ebook List Price: USD $56.00 Publisher: Ebsco Publishing Publication Date: Jan 2001 Quantity Note

8.		Consumer Insight: How to Use Data and Market Research to Get Closer Author: Stone, Merlin Bond, Alison Foss, Bryan ISBN: 978-1-280-22243-6 Book Format: Ebook List Price: USD $119.94 Publisher: Kogan Page, Limited Publication Date: Jan 2004 Quantity Note

9.		Marketing Revolution The Radical New Approach to Transforming the... Author: Tapp, Alan Marsella, Anthony Stone, Merlin Gamble, Paul ISBN: 978-0-7494-4980-3 Book Format: Paperback List Price: USD $29.95 Publisher: Kogan Page, Limited Publication Date: Jul 2007 Quantity Note

10.		Database Marketing Strategy and Implementation Author: Shaw, Robert Stone, Merlin ISBN: 978-0-471-62345-8 Book Format: Hardback List Price: USD $75.00 Publisher: John Wiley & Sons, Incorporated Publication Date: Jan 1990 Quantity Note

11.		How to Market Computers and Information Technology Author: Macarthur, Hamish E. Stone, Merlin ISBN: 978-0-333-67078-1 Book Format: Other audio format List Price: Contact Supplier contact Publisher: Palgrave Macmillan Limited Publication Date: Quantity Note

12.		Up Close and Personal? Customer Relationship Marketing @ Work Author: Gamble, Paul R. Stone, Merlin Woodcock, Neil ISBN: 978-0-7494-3087-0 Book Format: Hardback List Price: USD $39.95 Publisher: Kogan Page, Limited Publication Date: Jan 2000 Quantity Note

13.		Business Intelligence and e-Marketing Workshop, IBM Warwick, 2001 (Part 2). Qualitative Market Research, Volume 6, Issue 1 Author: Abbott, Julie ISBN: 978-1-280-51188-2 Book Format: Ebook List Price: USD $240.35 Publisher: Emerald Publishing Limited Publication Date: Jan 2003 Quantity Note

14.		Up Close and Personal? Customer Relationship Marketing @ Work Author: Gamble, Paul R. Foss, Bryan Stone, Merlin Woodcock, Neil ISBN: 978-0-7494-3831-9 Book Format: Hardback List Price: AUD $77.00 Publisher: Kogan Page, Limited Publication Date: Jan 2002 Quantity Note

15.		Business Solutions on Demand Transform the Business to Deliver Real Customer Value Author: Cerasale, Mark Stone, Merlin Cerasale, Mark Vincent ISBN: 978-0-7494-4172-2 Book Format: Hardback List Price: AUD $79.00 Publisher: Kogan Page, Limited Publication Date: Jan 2004 Quantity Note

16.		Ancient Mirrors of Womanhood A Treasury of Goddess and Heroine Lore from... Author: Stone, Merlin ISBN: 978-0-8070-6718-5 Book Format: Hardback List Price: USD $22.50 Publisher: Beacon Press Publication Date: Aug 1984 Quantity Note

17.		Marketing and Economics Author: Stone, Merlin ISBN: 978-1-349-16426-4 Book Format: Ebook List Price: USD $209.00 Publisher: Palgrave Macmillan Publication Date: Nov 1980 Quantity Note

18.		Key Account Management in Financial Services Tools and Techniques for Building Strong... Author: Cheverton, Peter Hughes, Tim Foss, Bryan Stone, Merlin ISBN: 978-0-7494-5069-4 Book Format: Paperback List Price: USD $60.00 Publisher: Kogan Page, Limited Publication Date: Jan 2008 Quantity Note

19.		When God Was a Woman Author: Stone, Merlin ISBN: 978-0-8037-9474-0 Book Format: Hardback List Price: Contact Supplier contact Publisher: Random House Publishing Group Publication Date: Jan 1976 Quantity Note

20.		Scenarios in Marketing Author: Ringland, Gill Young, Laurie Curry, Andrew Young, David Westall, Tim Stone, Merlin Haigh, David Clark, Graham Scultz, Don Hollingworth, Crawford ISBN: 978-1-280-83866-8 Book Format: Ebook List Price: USD $45.00 Publisher: John Wiley & Sons, Incorporated Publication Date: Jan 2007 Quantity Note