Everything I Know about Business I Learned from the Grateful Dead The Ten Most Innovative Lessons from a Long, Strange Trip |
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Author:
| Barnes, Barry |
Foreword by:
| Barlow, John Perry |
ISBN: | 978-0-446-58379-4 |
Publication Date: | Nov 2011 |
Publisher: | Grand Central Publishing
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Imprint: | Business Plus |
Book Format: | Hardback |
List Price: | AUD $37.99 |
Book Description:
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A pithy and prescriptive book that will prove the Grateful Dead, one of the most profitable bands of all time, were visionary geniuses in creating customer value, promoting social networking and developing strategic business plans.
A pithy and prescriptive book that will prove the Grateful Dead, one of the most profitable bands of all time, were visionary geniuses in creating customer value, promoting social networking and developing strategic business plans.