Intellectual Capital Navigating the New Business Landscape |
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| Author:
| Roos, Johan
Dragonetti, Nicola C.
Edvinsson, Leif |
| Series title: | Macmillan Business Ser. |
| ISBN: | 978-0-333-69479-4 |
| Publication Date: | Oct 1997 |
| Publisher: | Palgrave Macmillan Limited
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| Book Format: | Hardback |
| List Price: | AUD $170.95 |
Book Description:
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Intellectual Capital refers to one of the most important sources of business advantage - the knowledge within the organisation of how to create value for customers. This is reflected in the transformation of society into knowledge work and the increasing difference between the book value and the market value of companies. This book addresses the issue of how to develop a system for visualising and measuring intellectual capital.
Intellectual Capital refers to one of the most important sources of business advantage - the knowledge within the organisation of how to create value for customers. This is reflected in the transformation of society into knowledge work and the increasing difference between the book value and the market value of companies. This book addresses the issue of how to develop a system for visualising and measuring intellectual capital.