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Japan and the Global Automotive Industry

Japan and the Global Automotive Industry( )
Author: Shimokawa, Koichi
ISBN:978-0-511-73028-3
Publication Date:Jul 2010
Publisher:Cambridge University Press
Book Format:Digital (delivered electronically)
List Price:AUD $200.00
Book Description:

In this book, eminent industry specialist Koichi Shimokawa explains the current state of the Japanese automotive industry. He shows how firms like Toyota were able to transfer Japanese systems to overseas plants and how they have changed in order to compete in increasingly globalized markets.




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