Marketing Modernism in Fin-De-Siècle Europe |
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Author:
| Jensen, Robert |
ISBN: | 978-0-691-02926-9 |
Publication Date: | Mar 1997 |
Publisher: | Princeton University Press
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Book Format: | Paperback |
List Price: | AUD $115.00 |
Book Description:
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Describes the rise of modernism from its beginnings in the Impressionist movement. This book reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century.
Describes the rise of modernism from its beginnings in the Impressionist movement. This book reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century.