Marketing Warfare: 20th Anniversary Edition Authors' Annotated Edition |
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Author:
| Ries, Al Trout, Jack |
ISBN: | 978-0-07-146082-8 |
Publication Date: | Nov 2005 |
Publisher: | McGraw-Hill Education (Australia) Pty Limited
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Book Format: | Hardback |
List Price: | AUD $42.95 |
Book Description:
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Like the 20th Anniversary Edition of the best-selling Positioning, this Anniversary Edition of Marketing Warfare will allow the authors to annotate and expand upon their classic.
Like the 20th Anniversary Edition of the best-selling Positioning, this Anniversary Edition of Marketing Warfare will allow the authors to annotate and expand upon their classic.