The Automatic Customer Creating a Subscription Business in Any Industry |
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| Author:
| Warrillow, John |
| ISBN: | 978-0-241-24700-6 |
| Publication Date: | Sep 2016 |
| Publisher: | Penguin Books, Limited
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| Book Format: | Paperback |
| List Price: | AUD $24.99 |
Book Description:
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The lifeblood of your business is repeat customers. But customers can be fickle and competitors are ruthless. So how do you ensure a steady flow of business? The secret is finding and keeping automatic customers. These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Whether you want to transform...
More DescriptionThe lifeblood of your business is repeat customers. But customers can be fickle and competitors are ruthless. So how do you ensure a steady flow of business? The secret is finding and keeping automatic customers.
These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business.
Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 per cent of sales growth, The Automatic Customer will be your secret weapon.