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Advertising and Society

An Introduction

Advertising and Society( )
Author: Pardun, Carol J.
ISBN:978-0-470-67309-6
Publication Date:Sep 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:Wiley-Blackwell
Book Format:Paperback
List Price:USD $43.95
Book Description:

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.

Book Details
Pages:310
Detailed Subjects: Business & Economics / Advertising & Promotion
Physical Dimensions (W X L X H):6.825 x 9.477 x 0.932 Inches
Book Weight:1.197 Pounds

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