Search Type
  • All
  • Subject
  • Title
  • Author
  • Publisher
  • Series Title
Search Title

Download

Blockbusters

Hit-Making, Risk-Taking, and the Big Business of Entertainment

Blockbusters( )
Author: Elberse, Anita
ISBN:978-0-8050-9433-6
Publication Date:Oct 2013
Publisher:Henry Holt & Company
Book Format:Hardback
List Price:USD $35.00
Book Description:

Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors

What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL--along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals?

Anita Elberse,...
More Description

Book Details
Pages:320
Detailed Subjects: Biography & Autobiography / Rich & Famous
Music / Business Aspects
Business & Economics / Industries / Entertainment
Business & Economics / Economics / General
Physical Dimensions (W X L X H):6.46 x 9.49 x 1.23 Inches
Book Weight:1.1 Pounds

Book Seller

Condition

Price

Shipping

Total

Loading Stock Details...


NEW!
Bowker Bookwire™ App

Bookwire is a mobile app for your iPhone that gives you the ability to scan a barcode or enter ISBN, access book records and add titles to wish lists. Android app on Google Play itunes_store

Featured Books

Pride and Prejudice
Austen, Jane
Paperback: $14.73
Fierce Kingdom
Phillips, Gin
Paperback: $27.00
Being Mortal
Gawande, Atul
Paperback: $16.00

Rate this title:

Select your rating below then click 'submit'.






I do not wish to rate this title.