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Communicating India's Soft Power

Buddha to Bollywood

Communicating India's Soft Power( )
Author: Thussu, Daya Kishan
Series title:Palgrave Macmillan Series in Global Public Diplomacy Ser.
ISBN:978-1-137-02788-7
Publication Date:Oct 2013
Publisher:Palgrave Macmillan
Book Format:Hardback
List Price:USD $110.00
Book Description:

In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.

Book Details
Pages:227
Detailed Subjects: Business & Economics / Economic Conditions
Political Science / World / Asian
Physical Dimensions (W X L X H):5.91 x 8.52 x 0.83 Inches
Book Weight:0.946 Pounds

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