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Communicating the New

Methods to Shape and Accelerate Innovation

Communicating the New( )
Author: Erwin, Kim
ISBN:978-1-118-39417-5
Publication Date:Aug 2013
Publisher:John Wiley & Sons, Incorporated
Book Format:Paperback
List Price:USD $36.95
Book Description:

This book describes and demonstrates methods for communication in the design thinking/innovation process throughout all stages of the process, not just the end. It introduces core concepts and methods that help manage complexity, accelerate synthesis, bring clarity and diffuse important knowledge to the people who need to act on it.

Book Details
Pages:272
Detailed Subjects: Business & Economics / Marketing / General
Business & Economics / General
Business & Economics / Business Communication / General
Business & Economics / Management
Physical Dimensions (W X L X H):7.231 x 9.013 x 0.593 Inches
Book Weight:1.15 Pounds



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