Designing and Conducting Business Surveys |
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| Author:
| Snijkers, Ger
Haraldsen, Gustav
Jones, Jacqui
Willimack, Diane |
| Series title: | Wiley Series in Survey Methodology Ser. |
| ISBN: | 978-1-118-44789-5 |
| Publication Date: | Jul 2013 |
| Publisher: | John Wiley & Sons, Incorporated
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| Book Format: | Digital online |
| List Price: | USD $96.95 |
Book Description:
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Designing and Conducting Business Surveys provides a coherent overview of the business survey process, from start to finish. It uniquely integrates an understanding of how businesses operate, a total survey error approach to data quality that focuses specifically on business surveys, and sound project management principles.
Designing and Conducting Business Surveys provides a coherent overview of the business survey process, from start to finish. It uniquely integrates an understanding of how businesses operate, a total survey error approach to data quality that focuses specifically on business surveys, and sound project management principles.