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Internet Mercenaries and Viral Marketing

The Case of Chinese Social Media

Internet Mercenaries and Viral Marketing( )
Author: Wu, Mei
Jakubowicz, Peter
Cao, Chengyu
ISBN:978-1-4666-4578-3
Publication Date:Sep 2013
Publisher:IGI Global
Imprint:Business Science Reference
Book Format:Hardback
List Price:USD $175.00
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