Learning from Catastrophes
Strategies for Reaction and Response
|Publication Date:||Nov 2009|
| Publisher:||Wharton School Publishing|
| Book Format:||Paperback|
|List Price:||USD $39.99|
| Book Description: |
Events ranging from Hurricane Katrina to the global economic crisis have taught businesspeople an unforgettable lesson: if you don't plan for "extreme risk," you endanger your organization's very survival. But how can you plan for events that go far beyond anything that occurs in normal day-to-day business? In Learning from Catastrophes, two renowned experts present the first comprehensive strategic framework for assessing, responding to, and managing...