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Marketing

Marketing( )
Created by: Boundless,
ISBN:978-1-940464-33-6
Publication Date:Aug 2013
Publisher:Boundless
Book Format:Ebook
List Price:USD $0.00
Book Description:

Marketing is a college-level, introductory textbook that covers the exciting subject of Marketing. Boundless works with subject matter experts to select the best open educational resources available on the web, review the content for quality, and create introductory, college-level textbooks designed to meet the study needs of university students. This textbook covers: An Overview of Marketing Marketing Strategies & Planning The Marketing Environment Consumer Marketing Business to...
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Book Details
Detailed Subjects: Business & Economics / General

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