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Strategy in Emerging Markets

Telecommunications Establishments in Europe

Strategy in Emerging Markets( )
Author: Pehrsson, Anders
Series title:Routledge Studies in Global Competition Ser.
ISBN:978-0-415-86826-6
Publication Date:Oct 2013
Publisher:Routledge
Book Format:Paperback
List Price:USD $48.95
Book Description:

Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging markets. This book focuses on strategy in emerging telecommunications markets in a liberalized Europe, particularly in the UK and Sweden. The book provides: * a literature...
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Book Details
Pages:280
Detailed Subjects: Political Science / Public Policy / Communication Policy
Physical Dimensions (W X L X H):6.14 x 9.21 x 0.59 Inches
Book Weight:0.9 Pounds

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